I talk a lot about content creation for small business because it is an important part of building your business online. There are numerous studies that show small businesses that utilize a blog and social media together have more traffic than a small business that does not blog. In fact,… Continue Reading 7 Blogging Mistakes to Avoid
We’re getting ready to enter new year and chances are you are probably sitting down to plan how your business will change and evolve. Maybe you noticed that things have gotten stale or off track. Maybe you need some more energy and direction. It’s not uncommon for a business to… Continue Reading 15 Tips to Re-Energize Your Business
I love working with small business owners. Many of them are entrepreneurs, bootstrappers if you will. They either have a product or service and they work hard at developing their business online and offline. I also see a big disconnect with some business owners. They may have a website but… Continue Reading Top Tips to Boost Local Traffic to Your Site
I work a lot with small business owners that have a storefront. They’re finding themselves in the uncomfortable situation where online business is now becoming the norm. The Main Street brick-and-mortar is finding it difficult to compete since they are behind the eight ball in terms of marketing online. I… Continue Reading 4 Cornerstones to Effective Online Marketing
I’ve been working small business owners for many years and there’s one thing that stands out to me and that is the understanding of what content can do for your business on the Internet. In business today, content takes on many different forms. In this new report that I have… Continue Reading How to Write Effective Business Content
I work a lot with small business owners and many of them have storefront operations. A lot of the owners understand they need to also be on the Internet because that is where business is heading. But there’s also a disconnect between just having a presence, like a simple website,… Continue Reading What is Content Marketing and Why is it Important for Your Business