As a business owner, there are many forms of legal contracts that we utilize in our day-to-day business. These could be things like business contracts, employee or employment contracts, financial contracts, etc. 

Having a website is an extension of your small business and with that comes additional policies and contracts that you legally need to show on your website. 

These contracts could change depending on the type of website that you have. For instance, if your business is completely run online, such as an e-commerce business or a coaching business, etc., then you will need additional information to display on your website.

Here are some typical documents that should be on every website. One is required, but the others are the protection of your intellectual property and business, which is smart to have.

3 Standard Policies You Need on Your Website including the word Policy with a pink check mark

3 Standard Policies You Need on Your Website

Privacy Policy

This is a requirement of the FTC and explains how you are utilizing the information regarding cookies and any emails that are left when a visitor comes to your website. This could also include information regarding advertisements or links that you placed on your website and other third-party policies as well.

Do you use someone’s email for marketing purposes? If so, how is that handled and will they have an option to unsubscribe?

Terms and Conditions

Terms and conditions refer to how someone can use your site and your intellectual property. This has to do with licensing regarding republishing or reproducing and copying your material.  It also refers to comments that may be left on your website and how you will handle those or allow someone else to handle them.

Standard Disclaimer

The disclaimer usually talks about hyperlinking to other sites and liability for those links. Outside links have their privacy policies and terms which are beyond your control as well as their terms of service.

General Standards

These three are general standards to include on your website, but should you have a membership, digital downloads, or an e-commerce store, you may need more in-depth policies such as shipping and returns, etc.  

If you discuss wealth building or anything to do with finances, a clear disclaimer regarding what you are teaching or sharing is required to protect your interests.

Many times, you may see these standard statements combined into one large document and that is acceptable. Just make sure it is clearly named and added to your website pages.

Use Customized Policies and Contracts

Consult with an attorney who knows online marketing and sales requirements to find the correct policies and contracts that your business needs.

There are some online resources you can use to purchase standard contracts for your type of business model, which may be fine if you are new in your business or very simplistic in your business structure. However, it is recommended to consult a professional for information regarding your specific business and its uniqueness in the marketplace.


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