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The Biggest Website Mistakes Small Business Owners Make – and How to Avoid Them

Your website may be one of the first places a potential customer interacts with your business. Even when someone discovers you through a referral, social media post, online directory, or local event, they will often visit your website before deciding whether to contact you. That means your website is doing… Continue Reading The Biggest Website Mistakes Small Business Owners Make – and How to Avoid Them

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Why Your Small Business Website Isn’t Getting Customers

You invested time and probably money into your website. It looks good.It’s live.But it’s not bringing in customers. If that sounds familiar, you’re not alone. This is one of the most common problems I see working with small business owners, especially local businesses that rely on calls, appointments, and walk-in… Continue Reading Why Your Small Business Website Isn’t Getting Customers

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How to Use Google Analytics to Track Small Business Success

A Marketing Professional’s Guide for Busy Local Business Owners As a small business owner, you make decisions every day, both big and small, that impact your growth. So how do you really know what’s working and what’s wasting time and money? This is where Google Analytics comes in. It is… Continue Reading How to Use Google Analytics to Track Small Business Success

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Quick Online Presence Search Audit for Local Businesses

Have you ever done an audit on your business?  Doing something as simple as searching for your business online can be eye-opening!! It shows you how you’re perceived in the marketplace by people seeking services similar to yours. It does not need to be in-depth to start. In just 30… Continue Reading Quick Online Presence Search Audit for Local Businesses

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Essential SEO Tactics for Success Across All Platforms

If you run a local business, you’ve probably heard the term “SEO” thrown around. But what does it mean, and why is it important? SEO stands for Search Engine Optimization. It’s a way to make your website and online content more visible to people who are searching for things related… Continue Reading Essential SEO Tactics for Success Across All Platforms