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Local SEO in 2026: 20 Things Google Looks For Before Showing Your Business

When someone searches for “plumber near me,” “best daycare in my area,” or “website help for small businesses,” Google has one primary goal: provide the searcher with the most useful and relevant results. For local businesses, getting into those results can translate directly into phone calls, website visits, appointments, foot… Continue Reading Local SEO in 2026: 20 Things Google Looks For Before Showing Your Business

No Google Business Profile? Here’s How Your Business Can Still Show Up Online

No Google Business Profile? Here’s How Your Business Can Still Show Up Online

As a business consultant who works with local small business owners, I see a lot of confusion surrounding Google Business Profiles. Many small business owners do not understand the power of a Google Business Profile. Some believe they cannot compete online without a Google Business Profile, so they don’t try.… Continue Reading No Google Business Profile? Here’s How Your Business Can Still Show Up Online

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How to Use Google Analytics to Track Small Business Success

A Marketing Professional’s Guide for Busy Local Business Owners As a small business owner, you make decisions every day, both big and small, that impact your growth. So how do you really know what’s working and what’s wasting time and money? This is where Google Analytics comes in. It is… Continue Reading How to Use Google Analytics to Track Small Business Success

Essential SEO Strategies for Small Business Owners

Essential SEO Strategies for Small Business Owners

Search Engine Optimization (SEO) is one of the most powerful tools small business owners can use to increase visibility online. When done correctly, SEO helps your business appear in front of potential customers exactly when they’re searching for what you offer. The good news? You don’t need to be a… Continue Reading Essential SEO Strategies for Small Business Owners