One of the most asked questions in my consulting business is how to focus on local marketing for a local business. A lot of the tips or advice we see online may be directed to an online-only business and not necessarily a local business with a brick-and-mortar presence or a… Continue Reading 10 of the Most Important Marketing Tools for Local Businesses
Stop Stressing About What to Post – Your 4-Week Content Calendar is Here! If you’ve ever stared at a blank screen wondering what to post on your social media or blog this week, you’re not alone. I have had days where my brain just says, No! Most small business owners… Continue Reading Stop Stressing About What to Post – Your 4-Week Content Calendar is Here!
Have you ever done an audit on your business? Doing something as simple as searching for your business online can be eye-opening!! It shows you how you’re perceived in the marketplace by people seeking services similar to yours. It does not need to be in-depth to start. In just 30… Continue Reading Quick Online Presence Search Audit for Local Businesses
Starting a side gig is an exciting way to earn extra money and follow your passions. But to make your side gig successful, you need to reach your customers and stand out from the competition. Digital marketing tools can help you do just that. Here’s a simple guide to finding… Continue Reading How to Find and Use Key Digital Marketing Tools for Your Side Gig
As someone who has been involved in small business since I was 18 years old, it’s interesting to watch the different trends in marketing. Everything is cyclical in terms of what’s effective and what’s not, especially when it comes to the growth in digital marketing that we’re experiencing today. Everyone… Continue Reading How to do Faceless Marketing on Social Media
Even on a budget, you can improve your digital footprint and start improving traffic to your website and retail locations. Marketing is a crucial piece of our business landscape today and burying your head in the sand because you do not know how is not going to save you or… Continue Reading Small Business Marketing Ideas You Can Start Today